Simon Evans

Reporting Sports.

Simon Evans

An introduction to Simon Evans, sports journalist

Working across all media, all sports

Simon Evans has been a sports writer for 21 years and has covered every World Cup since 1998 as well as a host of other major sporting events including three Olympics and six Super Bowls. He was born in Burnley, Lancashire in 1970 and raised in the nearby former cotton mill town of Nelson. At the age of seven he had his first season ticket for Burnley Football Club.

After graduating in Political Science from the University of Newcastle Upon Tyne, he moved to Eastern Europe where he was a freelance reporter based in Budapest from 1993 to 1999 writing for a wide-range of publications including Time magazine and the Christian Science Monitor as well as sports magazines in the UK and turning out in midfield in the Hungarian fourth division.

While living in Budapest, Simon also co-wrote the first travel guide for soccer fans in Europe — the Rough Guide to European Football, which received critical acclaim and reached the top of the sport books chart in the UK. Maxim magazine called it “one of the best things to have come out of the explosion in football literature”. The book introduced fans to the history of the sport in over 50 European cities as well as giving practical information on how to enjoy a football influenced visit.

After covering Iran and Croatia, amongst others, at the 1998 World Cup for Reuters, he moved to Milan, Italy where he became sports correspondent for the agency. For eight years he covered Serie A, Champions League, the Italian national team – and drug cheating and match-fixing scandals. He reported on the World Cup in 2002 in South Korea and Japan and then Italy’s triumph in Berlin four years later. He also wrote for the Observer, Britain’s oldest Sunday newspaper, and was a regular guest on BBC Radio.

In January 2007, Simon was appointed Reuters’ first sports correspondent in Miami and covered a range of sports including the NFL, PGA golf, ATP and WTA Tennis and cricket in the Caribbean. He has also reported extensively on Major League Soccer news and followed the fortunes of the U.S national soccer team. He was with the U.S team in South Africa in 2010 and also covered the 2014 World Cup in Brazil.

After a lengthy career with Reuters, Simon joined CONCACAF as senior manager of public affairs before launching his freelance career. He now writes on soccer and the NFL for The Guardian, produces a weekly column for World Soccer Talk, is a frequent guest on the leading global soccer podcast Beyond The Pitch and continues to cover a range of sports for Reuters where he leads the agency’s North American soccer coverage.

Simon delivers:

Breaking News
World Cups
Super Bowls
Years Reporting
“I have worked and lived in Eastern Europe, Italy, the United States the Caribbean throughout my career and so bring a unique international perspective to my work. As well as fast and accurate news agency reporting I have written long-form for magazines and books, produced lively and informal web content as well as appeared on numerous radio and television sports and news shows “.


The Latest

Latest news, stories and info on my work




Some of the sports and reporting areas covered by Simon


Got a story idea? Need an event covering? Get in touch with Simon.

Evans Sports Media Consulting

Drawing on Simon Evans’s over 20 years experience in international sports media, great global contacts and expertise across a range of sports, Evans Sports Media Consulting provides media, communications and content consulting to sports organizations and events.

  • Providing clients with strategic media advice, message creation and delivery, story placement and media relationship management.
  • Delivering top quality content to international audiences.
  • Creating engaging and effective communications materials
  • Using extensive worldwide contacts to provide direct personal engagement with international sports media.
  • Specialist areas include soccer/international football, cricket, tennis, golf, Olympic sports and sports politics.
  • Recent clients include Team Singapore at the Asian Games, South East Asian Games, Para SEA Games, (content production) and a special sports content project for the Greater Miami Convention and Visitor’s Bureau.
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